Tuesday, 18 November 2008

Vizrt- Content Meets Expression

About Vizrt
Below is a snippet taken from the vzrt website briefly explaining what a little bit about the company: (www.vizrt.com).

“Vizrt creates leading-edge content production tools for the digital media industry - From award-winning 3D graphics & maps to integrated video workflow solutions.
We propose a new vision for content creation and delivery with an end-to-end solution from conception to multi-format distribution. Through constant innovation and a good measure of fun, we create software and services that push creative boundaries and develop new ways of telling stories”. (www.vizrt.com/about)


“Vizrt’s product suite is used by the world’s leading broadcasters including: CNN, CBS, Fox, BBC, Sky, and ITN. Also, many world-class production houses and corporate institutions, including both the New York and London Stock Exchanges, utilize Vizrt solutions”. (www.vizrt.com/about)


The fact that this technology has been so highly sought after by some world-renowned companies illustrates how sought after and innovative this technology actually is. Companies want to been seen as moving with the times and progressing with the technological advancements, and will therefore ensure that they are the ones leading the pack.



Viz Video Wall has practically no limits when it comes to wall size or layout. The solution allows to create unique installations that surround the viewer and go far beyond the capacity of traditional video-wall setups. Viz Video Wall ER has a wide range of purposes in addition to regular studio broadcasting: It is perfectly suited for entertainment and educational productions, as well as interactivity in live broadcasting. Viz Video Wall ER can even be used in outdoor environments. The solution integrates seamlessly with other Vizrt solutions without requiring changes in the workflow.

Key features
  • Virtually unlimited resolution
  • Unlimited wall size
  • Run graphics and live video on one video wall
  • No workflow changes
  • Ease of use due to several animation layers

As demonstrated above Vizrt have shown some excellent development in using the multi-touch video wall with a strong sense of commercial value. All of the elements displayed are along the same paths that I am looking to progress with, but to take it along a more of an infotainment path. This would enable this technology to be applied to a core target audience. The next step is to undertake research into how this technology can be combined with an educational purpose so that it can create an immersive infotainment experience.

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